Welcome to Thrillophilia ! 7 Million users come every month to plan their trips on Thrillophilia . We are your one stop solution to book your tours, activities, staycations and much more.
Develop a digital marketing strategy for Thrillophilia and its partners by analyzing key indicators, observing trends in supply and demand, recognizing clients and their existing and emerging needs, and tracking competition.
Plans and implements all aspects of the campaigns, not limited to web, OTT, influencer-led marketing, SEO/SEM, email, social media, and advertising campaigns.
Measures and reports on the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
Brainstorms new and creative growth strategies by digital marketing and convinces clients in the same way with the creative team
Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
Optimizes user funnels by identifying important conversion and drop-off points.
To ensure that campaign reporting is accurate and well-written, using the appropriate metrics.
To be proficient with social media analytics to derive insight-driven learnings to optimize communication
To exemplify with data and analytics tools suggestions to improve/fine-tune the communication strategy.
To well versed with Social listening to actively use them for better performance and competition analysis.
To organize and participate in events to build community and boost brand awareness
To build relationships with customers, potential customers, industry professionals
To stay up to date with digital technology trends.
Marketing bachelors or masters degree or relevant work experience
Excellent understanding and knowledge of digital landscape
3-6 years of relevant experience
In-depth knowledge of online marketing tools and technologies with strong analytical skills and data-driven thinking.
Excellent understanding of websites and marketing analytics tools (e.g., Google Analytics, Net Insight, Omniture, WebTrends, SEMRush, etc.)
Awareness of how to set up and manage Google Adwords campaigns
Skilled in Influencer led campaigns or community-building activities
Excellent communication, presentation, and negotiations skills.